They’re the fashion and fitness phenomenon that everyone’s talking about. Millions of women and men are swapping the gym for FitFlop. The brainchild of Bliss founder (and former personal trainer) Marcia Kilgore who came up with FitFlop because she ‘never had time to go to the gym.’ The microwobbleboard FitFlop sole technology increases leg muscle activity by approximately 10-12% every time you take a step so you’re getting a workout while you walk. FitFlop helps improve your posture, tone your calves, your thighs and your bum muscles. FitFlop may also provide relief from health-related problems. Free postage and packing with all orders.